Endorphina’s Empty Stage

Endorphina’s Empty Stage A dual identity without a dual message leaves money on the floor View the Substack edition and join the email list for future posts. Endorphina is hard to miss. The game provider from Prague has been around since 2012, has 180+ employees, shipped more than 200 games, is certified in 54 jurisdictions, […]

Heroes of Missed Opportunities

Heroes of Missed Opportunities Optimove, fast track, and Symplify can afford to make mistakes others can’t View the Substack edition and join the email list for future posts. There’s a very short time window when operators are open to buying a new CRM. The big names in the industry have the brand and spend to […]

ISX is Lost in Translation

ISX is Lost in Translation Despite its competitive edge, the company’s messaging doesn’t move prospects to act View the Substack edition and join the email list for future posts. ISX is lost in translation.  Its financial stack offers top-tier iGaming operators certainty through depth. The company is deeply integrated into the global financial network, deeply […]

Into the Void

Into the Void Your prospects are everywhere. They are looking to spend. And you have no idea who they are. View the Substack edition and join the email list for future posts. How many iGaming B2C operators are there? Not holding companies. Not brands. Operators. Distinct business entities – online casinos, sportsbooks, lotteries, poker, bingo […]

Vegangster Beans of Greatness

Vegangster Beans of Greatness Moving at the speed of Uber Gen View the Substack edition and join the email list for future posts. Vegangster is a B2B iGaming platform provider and content aggregator founded in 2022.  Its website has a supermarket-like inventory of iGaming capabilities: Content and payments aggregation. PAM, CMS & SEO. Game Management. […]

Platipus 50 Shades of White

Platipus 50 Shades of White Platipus is the natural flag bearer for fair play. Only if they start preaching it. View the Substack edition and join the email list for future posts. Like the missionaries of old carrying their beliefs to every corner of the globe, Platipus could promote fair play with similar passion and […]

NLA’s Makeshift Story

NLA’s Makeshift Story NLA’s case is a tragedy of wasted potential – a strong product with a crippling story View the Substack edition and join the email list for future posts. NLA’s case is a tragedy of wasted potential – a strong product with a crippling story. Getting a license is just one step in […]

Neosurf Careful Wagers APM

Neosurf the Careful Wagers APM Neosurf’s story remains elusive despite real effort to capture it. The solution might lie in rethinking what a payment method can be. View the Substack edition and join the email list for future posts. Neosurf’s story remains elusive despite real effort to capture it. The solution might lie in rethinking […]

Valentina Bagniya Interview

Standing Out in a Saturated Market An Interview with Valentina Bagniya, CMO at SOFTSWISS https://youtu.be/3bEWoIV4xMQ?si=qm8INh41JdEiuk9v Listen on Your Favorite Platform Spotify YouTube Apple Podcasts View the Substack edition and join the email list for future posts. The Shift: Technology Is No Longer Enough “Technology itself is not a differentiator anymore, because any innovation can be […]

The Braintail Method

The Braintail Method Your story’s ability to travel far and fast is its strongest advantage over sales-driven, in-person growth View the Substack edition and join the email list for future posts. Your story’s ability to travel far and fast is its strongest advantage over sales-driven, in-person growth. The old playbook can’t keep up. As regulation […]